Carnival Cruise Line has announced the expansion of its Funnel Faves campaign for travel advisors, which was launched last month. 

The evolution includes the transition of the former Loyalty Rocks! program into the Funnel Faves Advisor Rewards Program, according to a statement.

The program features an updated homepage with improved navigation, making it easier for advisors to enter bookings, access training and find the resources they need to grow their business with Carnival.

“Travel advisors are at the heart of great vacations and everything we do. Funnel Faves was created to recognize the incredible impact travel advisors have on our business and the experiences they help create for our guests,” said Janet Wygert, senior vice president of trade sales and marketing.

“By expanding the program, we’re making it even easier for advisors to connect with Carnival, access valuable resources and be recognized for their continued partnership.”

To celebrate the expansion, Carnival is introducing Funnel Faves Double Points Week, a promotion running July 20–26, 2026.

Advisors who opt in through GoCCL.com during the promo period get double reward points on all eligible bookings while the promo lasts, with the opportunity to earn up to 1,000 bonus points.

Carnival added that it is also expanding the rewards catalog with new exclusive Funnel Faves branded items, responding to what it says is strong interest from the travel advisor community.

All new items will be available through Aug. 20, 2026, at half-off points redemption pricing.