The Vancouver Fraser Port Authority celebrated the maiden call of Virgin Voyages to the Port of Vancouver, according to a press release.

The Brilliant Lady arrived at the Canada Place Terminal today as part of the brand’s debut in Alaska and the West Coast.

“We are delighted to welcome Virgin Voyages to the Port of Vancouver as the newest member of our thriving cruise sector,” said Jane Banham, director of trade development at the Vancouver Fraser Port Authority.

Kicking off Virgin’s first season in the region, the 2,700-passenger ship disembarked and embarked passengers and restocked supplies while at Canada Place before heading north through the Inside Passage on its way to Alaska.

“Virgin’s innovative cruise experience, and strong commitment to environmental responsibility and sustainable tourism are an excellent fit with our vision for a vibrant, sustainable Vancouver cruise sector. We look forward to working closely with Virgin Voyages to showcase our unique destination, support our local business community and create memorable experiences for their sailors,” she added.

The Brilliant Lady is now set to return to Vancouver regularly during the 2026 summer, offering itineraries to Alaska and the Pacific Northwest.

“Vancouver is one of those rare places where city and nature come together, but what really makes it stand out is the energy of the city itself and the people who shape it,” said Natasha Salzedo, senior director of itineraries and destinations at Virgin Voyages.

“There’s an incredible food scene, a strong sense of culture and neighborhoods that each feel distinct and worth exploring. For our sailors, that means the experience starts before they even step on board. It feels immersive, vibrant and distinctly Pacific Northwest, which makes it a really special gateway to Alaska,” she added.

The Vancouver Fraser Port Authority noted that the Canada Place Cruise Terminal has been serving as a homeport for cruises to Alaska for the past 40 years.

The Brilliant Lady is one of nearly 360 cruise ship calls scheduled for the facility in 2026. Each docking is expected to inject $3 million into the local economy, the port authority added.