Virgin Voyages is celebrating the success of its inaugural Olas de Fuego: Nicky Jam x Virgin Voyages sailing, the company announced in a press release.
According to the company, the cruise brought a “wave of Latin music, culture and high-octane energy” to the Valiant Lady earlier this month.
The voyage departed from San Juan, Puerto Rico, on Dec. 5, 2025, and drew a mix of guests from across Latin America and Spain.
Virgin said that the sailors turned the ship into a “floating celebration of Latin pride and rhythm” during an eight-night itinerary that sailed to Curaçao, Aruba, Dominica, Antigua and St. Maarten.
The themed cruise also featured live performances, DJ sets, dance parties, culinary moments and cultural programming aimed at bringing a Latin flair to the onboard experience.
Virgin said that, with six artists handpicked by Nicky Jam onboard, the cruise delivered “one of the most dynamic atmospheres Virgin Voyages has experienced at sea.”
“Olas de Fuego was a reflection of who we are, our culture, our rhythm and the love we share through music,” said Nicky Jam.
“Seeing so many Latinos and people from around the world vibing together on the ship made this experience unforgettable. It felt like family out there. I could hang with fans, talk to the crew and even play basketball before the show. Those are things I never get to do at big concerts. Virgin Voyages helped bring my vision to life in a way I’ll never forget,” he added.
Latin artists onboard for the sailing included DJ Bash, Carmen DeLeon, Mati Gómez, Vlair, RoyalLive and Shadia Maraby.
Sailors also enjoyed Nicky Jam’s favorite La Industria Bakery pancakes, in what the company said was a personal touch from the singer’s own life added to the onboard experience.
“The vibe onboard was electric, unlike anything we’ve done before,” said Jamie Douglas, director of fleet experience at Virgin Voyages.
“Every venue, every deck and every port stop felt alive. The music, the artists and the sailors created a community that celebrated Latin culture in the most beautiful way. We’re incredibly excited to partner with more Latin artists in the future.”
Building on this momentum, Virgin Voyages will expand its immersive offerings in 2026 with a collaboration with Nile Rodgers and CHIC for the brand’s Red Hot Sailing Club Voyage, along with special eclipse sailings featuring astronomy-inspired programming and celestial celebrations at sea.
“We’re proud to be creating voyages that feel personal, meaningful and immersive. Olas de Fuego set a new standard and we can’t wait to show sailors what’s next,” Douglas added.
