Skip to content
  • Home
  • Search
  • Expedition Report
  • River Report
  • Orderbook
  • Research
  • About Us
  • Email News
  • Advertise
  • Store
  • Contact
  • Home
  • Search
  • Expedition Report
  • River Report
  • Orderbook
  • Research
  • About Us
  • Email News
  • Advertise
  • Store
  • Contact
Twitter Facebook Linkedin
cin header 2025
Cruise Industry News Logo
  • Home
  • Cruise News
    • Cruise News Index
    • Email Alerts | E-Newsletter
    • Cruise Ship Orderbook
    • Ship Sales and Transfers
    • Search
    • Trade Shows and Events
    • PDF Resources
    • Historical Data
  • Quarterly Magazine
    • Quarterly Magazine
    • Feature Magazine Articles
    • Subscribe
  • 2026 Annual Report
    • 2026 Annual Report
    • River Report
    • Full Product Package
  • 2026 Executive Guide
    • 2026 Executive Guide
  • Digital Reports
    • Euro River Market Report
    • Global Cruise Ship Index
    • Expedition Market Report
    • Riverboat Index
    • Secondhand Market
    • Luxury Market Report
    • Drydocking and Refurb
    • Orderbook Capacity Data
    • China Market Report
    • Full Product Package
  • SUBSCRIBE
  • Home
  • Cruise News
    • Cruise News Index
    • Email Alerts | E-Newsletter
    • Cruise Ship Orderbook
    • Ship Sales and Transfers
    • Search
    • Trade Shows and Events
    • PDF Resources
    • Historical Data
  • Quarterly Magazine
    • Quarterly Magazine
    • Feature Magazine Articles
    • Subscribe
  • 2026 Annual Report
    • 2026 Annual Report
    • River Report
    • Full Product Package
  • 2026 Executive Guide
    • 2026 Executive Guide
  • Digital Reports
    • Euro River Market Report
    • Global Cruise Ship Index
    • Expedition Market Report
    • Riverboat Index
    • Secondhand Market
    • Luxury Market Report
    • Drydocking and Refurb
    • Orderbook Capacity Data
    • China Market Report
    • Full Product Package
  • SUBSCRIBE

TUI 2024 Q1: Cruise Occupancy Up at Higher Rates

  • February 13, 2024
Mein Schiff 5

TUI Group reported its first quarter 2024 numbers, noting an increase in occupancy and ticket price for its trio of cruise lines in TUI Cruises, Marella Cruises and Hapag-Lloyd Cruises.

“In cruises, the strong trading environment coupled with the quality of product we offer, drove an increase in occupancy at higher rates, with all three of our cruise brands contributing to the up-side,” the company said.

Cruise revenue came in at 166.8 million euro, up from 115.2 million euro for the first quarter of 2023.

TUI said bookings for the second quarter are up five percent, generated by a more “advanced booking curve,” with ticket prices surging ahead by 18 percent.

Occupancy for the first quarter saw the TUI Cruises fleet at 99 percent, up from 88 percent last year. The Hapag-Lloyd fleet came in at 73 percent, up from 65 percent, and Marella came in at 93 percent, up from 91.

Average daily rates were 169 euros for TUI Cruises (compared to 139 euros last year), 678 euros for Hapag-Lloyd (compared to 669 last year), and 177 euros for Marella (compared to 158 euros last year).

Cruise Industry News Email Alerts
 
 

 

  • Cruise News
  • Magazine Subscription
  • Email Newsletter
  • Search
  • Cruise News
  • Magazine Subscription
  • Email Newsletter
  • Search
  1. Cruise Industry News
  2. Top Stories
  3. TUI 2024 Q1: Cruise Occupancy Up at Higher Rates
EMAIL NEWSLETTER

Get the latest breaking cruise news. Sign up.

CRUISE SHIP ORDERBOOK

84 Ships | 229,384 Berths | $89 Billion | View

Drydock Report
2026 Drydock Report

Highlights:

  • Full Overview
  • Record Refit Year
  • 26-27-28 Schedule
  • PDF Download
  • Order Today
2026 Executive Guide
2026 Executive Guide

Highlights:

  • All Brands
  • Decision Makers
  • Contact Info
  • Brand Background 
  • Instant Download
  • Order Today
Cruise Industry News
  • Advertising
  • About
  • Contact
Online News
  • Cruise News
  • Feature Magazine Articles
  • Orderbook
  • Events
Publications
  • Quarterly Magazine
  • Annual Report
  • Email Newsletter
  • Executive Guide
  • Digital Reports
Connect
  • Search
  • Facebook
  • Twitter
  • LinkedIn
© Cruise Industry News 1996-2026. All Rights Reserved.