The Chinese cruise industry may be ready to start sooner than later, as CSSC Carnival China Cruise Shipping, which will operate as Adora Cruises, is staffing up in the sales department.
The company is a joint venture between China State Shipbuilding Corporation (CSSC) and Carnival Corporation.
The company said it will use a multi-vessel multi-homeport operation strategy and operate international routes in East Asia and Southeast Asia throughout the year. The company will focus on homeporting ships in China but is also committed to selling international departures as well, according to a statement.
As far as ships, the Costa Atlantica and Mediterranea previously transferred to Carnival’s joint venture in China. A newbuilding is scheduled to be delivered from a shipyard in Shanghai this year.
