MSC Cruises has unveiled its new accommodation concept: the Grand Hamptons Villa, which is launching exclusively on the MSC World Atlantic.

Accommodation is now available to book.

Gianni Onorato, CEO of MSC Cruises, said: “As demand for family and multigenerational travel continues to grow, we are constantly looking for new ways to elevate our guest experience to create unique and memorable experiences.”

“The Grand Hamptons Villa reflects our commitment to evolving our premium family vacation offering through innovative accommodations and experiences,” added Onorato.

“As a family-owned company, we understand what makes a great family holiday and the importance of creating accommodations that enable families to make the most of their time together while enjoying the space and flexibility they need.”

The company said in a press release that the villa is ideal for larger and multigenerational families or two families traveling together.

Designed for up to eight guests, the villa offers more than 230 square meters of indoor and outdoor space.

It features a double-height living room, a dedicated Entertainment Loft with a private cinema lounge, an ocean-view swinging chair, a private bar, an oceanfront terrace with a whirlpool bath and deck games, and a primary suite with its own private terrace.

Guests of the villa will also enjoy the MSC Yacht Club experience, including 24-hour butler service and access to the exclusive areas of the MSC Yacht Club.

Designed with extended families in mind, the villa also features a dedicated kids’ suite.

A single Grand Hamptons Villa will be available exclusively on MSC World Atlantic, sailing alternating seven-night and 14-night Eastern and Western Caribbean itineraries from Port Canaveral to destinations including Ocean Cay MSC Marine Reserve.

Inspired by the timeless elegance of the Hamptons, Storyland Studios designed the Grand Hamptons Villa.

Highlights of the Grand Hamptons Villa include: 

Grand Living Area

The dramatic double-height living area features panoramic ocean views, a transformative ceiling and dedicated spaces for dining, relaxing and play.

Dedicated Entertainment Loft

The dedicated Entertainment Loft offers a range of entertainment and play experiences, including a private cinema for family movie nights, a digital gaming table and a LEGO wall.

Private Outdoor Retreat

The villa’s private terrace features a whirlpool, lounge seating and classic deck games, creating the ultimate outdoor retreat with ocean views.

Accommodation is designed for up to eight guests, who will also enjoy access to the MSC Yacht Club experience, including 24-hour butler and concierge service and access to the MSC Yacht Club’s exclusive areas.

Additional benefits include a dedicated cleaning team, the Premium Extra Drinks package, a Fun Pass, unlimited specialty dining and Wi-Fi.