Century Cruises has announced that it is continuing to expand its China product portfolio, which includes the Century Vision, and is exploring additional opportunities for its planned Egypt product line.

The announcement follows the introduction of the Century Diamond and the Star.

David Fredericks, president and CEO of Century Cruises, said: “In a remarkably short amount of time, our teams have built an education and training program designed to engage the travel advisor community, meeting planners, incentive planners and our broader travel industry partners.”

“We are not simply asking the travel community to sell Century Cruises; we are investing in giving them the knowledge, tools, experiences and confidence to understand our products and tell our story.”

“Success comes from collaboration,” Fredericks added. “Our marketing teams create awareness and tell the story. Our trade and inside sales teams educate and build relationships. Our teams attend trade shows, meet travel advisors and partners face-to-face, and develop those relationships every day.”

“Then our people in China and Europe, our shipboard teams, tour guides, tour operators and destination partners bring that promise to life for our guests.”

In a press release, the company highlighted the globalization vision set by Century Cruises Chairman Peng Jianhu, whose strategy has been to expand beyond its leadership position on China’s Yangtze River while maintaining the culture, hospitality and heritage that have defined the Century Cruises brand.

“Chairman Peng had the vision to take Century Cruises to the world and, importantly, the confidence in our teams to go out, create and deliver,” Fredericks said.

“Today, we are seeing that vision recognized across two continents. We are incredibly proud of what has been accomplished, but we also recognize that we are only getting started.”