Hurtigruten has relaunched the Vesteralen with a unique onboard concept inspired by the company’s 133-year history sailing the Norwegian coast, bringing this heritage to life throughout the guest experience.
The ship now features historic details, coastal artwork, classic design references and tributes to ships and crew that have shaped Hurtigruten’s legacy.
Menus take inspiration from those dating back to the 1930s, and crew uniforms and tableware now reference designs from the company’s past.
100 cabins and public areas have been refreshed, with Arctic Superior and Mini Suites introduced.
“With the Vesteralen back in service, it is not just a ship being put back into operation; it is living history with strong traditions being given a new life,” said Hedda Felin, CEO at Hurtigruten. “The Vesteralen offers a completely unique travel experience, both for those living on the Norwegian coast and tourists.”
Following the extensive renovation, the Vesteralen has returned to regular service between Bergen and Kirkenes.
“The changes have been very well received by guests who have been onboard for the first sailings,” said Andre Pettersen, chief product and hotel operations Officer at Hurtigruten.
“Many highlight the special atmosphere onboard and the combination of historical details and modern comfort. This confirms that we have succeeded in preserving Vesteralen’s unique character while elevating the experience to today’s standard,” added Pettersen.
The company said in a statement that the ship’s original style, charm and intimate atmosphere have been carefully preserved.
