Hurtigruten has launched its annual Summer Sale for North American travelers, offering discounts of up to 50 percent off select Norwegian coastal departures through April 2027.

The sale runs through July 16, 2026.

“Demand for Norway has never been stronger, and understandably so because of what this unique destination offers: relaxing slow travel along an incredibly beautiful coastline where travelers will immerse with the local way of life unlike any other cruise in the world,” said Carly Biggart, head of Hurtigruten Americas.

“No one takes guests deeper into this destination than we do at Hurtigruten, nor have the expertise that our crew has. No overcrowded ports, instead local communities eager to show their destination with pride,” added Biggart.

The company said that the sale includes up to 50 percent off Hurtigruten’s legacy Original Coastal Express Voyages for travel between this October and April 2027, and up to 30 percent off its Signature Voyages departing this July through April 2027.

The company said in a press release that Hurtigruten’s Signature Voyages, which include the Svalbard Line and North Cape Line, build on its original product with a premium, all-inclusive experience.

Guests can enjoy longer port visits, expert-led programming by the Coastal Experience Team and inclusive dining and beverage packages.

The company also highlighted that Hurtigruten’s Northern Lights Promise is in effect every winter season between September 20 and March 31.

If the Northern Lights do not appear on a qualifying winter voyage, guests will receive a free return trip to try again.

The booking window for the sale is from June 22 to July 16, 2026.

Image: MS Trollfjord in the Norwegian Fjords (Photo: Kristian Dale)