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Fred. Olsen Teaming up with Liverpool on ESG Initiatives

  • February 18, 2026
Ship in Liverpool

Liverpool Cruise Port (LCP) and Fred. Olsen Cruise Lines are partnering on a number of community engagement and sustainability initiatives for the 2026 cruise season.

The partnership is expected to deliver a program of community-focused and maritime-led initiatives across Liverpool’s waterfront.

According to a statement, the 2026 program will see the duo collaborate on national and international awareness days, combining practical action with positive social impact in partnership with city and community stakeholders.

Samantha Stimpson, CEO of Fred. Olsen Cruise Lines, commented: “We are delighted to join Liverpool Cruise Port in delivering this ambitious programme of community and sustainability initiatives throughout 2026. Liverpool has been a key homeport for more than twenty years, and our connection with the city and its people is both long-standing and deeply valued.”

Planned activities for 2026 include initiatives related to Women in Maritime Day, the International Day of the Seafarer and International Coastal Clean-Up Day.

There will also be community-focused projects such as support for Alder Hey Children’s Hospital, community defibrillator provision, and work to enhance health, safety and wellbeing across the port estate.

“Liverpool Cruise Port has a proud maritime heritage, and with that comes a responsibility to lead on sustainability, inclusion and community engagement,” said John Mawer, general manager, GPH UK Cruise Ports.

“Our partnership with Fred. Olsen Cruise Lines allows us to deliver ESG-led community initiatives that are authentic, practical and rooted in Liverpool.”

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