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Trafalgar Announces River Promotion as Part of Big Travel Sale

  • January 10, 2026
trafalgar exterior rhine

Trafalgar announced that it is extending its Big Travel Sale to river sailings, including free extensions and upgrades on select European river cruise sailings in 2026 and 2027.

The offer is designed to capture Wave Season demand while delivering more experiences for clients, giving travel advisors an exclusive advantage.

The sale is available now through February 27, 2026, for travel from now through December 31, 2026.

“There’s no better time to book a cruise than during Wave season, and this offer on Trafalgar’s new river cruises was designed to drive momentum for our advisor partners,” said Whitney Ramirez, senior vice president of Sales North America at TTC Tour Brands.

“As these sailings set off on their inaugural journeys in 2026, we’re thrilled to give guests the opportunity to experience the magic of Europe’s waterways with Trafalgar’s signature experiences at a special value,” added Ramirez.

The company said in a press release that as part of the Big Travel Sale, river cruise guests can enjoy exclusive enhancements, including a complimentary two-night Prague extension on “Best of the Danube” and 50 percent off the two-night Lucerne extension on “Best of the Rhine & Amsterdam.”

For 2026 river cruise sailings, travelers can receive a $250 per person credit on air-inclusive bookings, while select 2027 river cruises include a complimentary cabin upgrade from Classic to Deluxe C.

In addition to savings, past guests can combine all applicable offers with their standard 5 percent Global Tour Rewards (GTR) discount.

From now through January 31, TTC Tour Brands will also double the GTR discount on any trip not included in the Big Travel Sale, providing an additional 10 percent off, offering an added incentive for loyal travelers.

All offers are valid on new bookings made now through February 27, 2026. Advisors can see the full list of discounted trips across TTC Tour Brands and download the advisor sales toolkit here.

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