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Adora and Astro Ocean to Consolidate Operations

  • January 27, 2026
Adora Magic City

Adora Cruises and Astro Ocean Cruises are set to consolidate their operations in China, according to an update shared by the former.

In a press release, Adora stated that it will take full responsibility for the operation and management of both cruise brands.

Astro Ocean currently operates the Piano Land, which started the year offering a series of cruises departing from Hong Kong.

The 1995-built vessel was acquired by the company in 2018 and recently completed a charter contract in Malaysia.

The joint operation was announced during Adora Cruises’ annual conference and awards ceremony, which took place onboard the Adora Magic City earlier this month.

The event was attended by over 350 agents and partners and included a range of workshops about the company’s products and future, as well as partnership opportunities.

“Facing new opportunities in 2026, we will focus on six core objectives: integrated development, route innovation, marketing investment, overseas expansion, new ship construction and experience upgrades,” said Adora Cruises’ CEO Chen Ranfeng.

“With unwavering confidence and pragmatic actions, we will deepen cooperation with our partners in the travel industry, achieve mutual benefits and win-win results and jointly contribute to the quality development of China’s cruise industry,” he added.

Adora also highlighted its fleet, which currently includes the 2,100-guest Adora Mediterranea and the 4,260-guest Adora Magic City.

The company is also building a second large ship in China for delivery in late 2026, the Adora Flora City.

Adora stated that the newbuild will launch service from Guangzhou Nansha but did not reveal any further plans for the Piano Land.

As previously reported by Cruise Industry News, the 1,806-passenger vessel is rumored to join the fleet of startup brand Corazul Cruceros.

The Spanish cruise line plans to launch service in July, operating itineraries in the Mediterranean, the Caribbean and South America.

In late 2025, Chinese media revealed that the Chinese government was looking to consolidate the operations of its state-owned cruise lines into a single, state-owned enterprise as part of a broader efficiency drive.

China Tourism Group, which runs Adora Cruises, was said to be designated as the operator of the venture that includes at least six companies.

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