The Jamaica Tourist Board announced that Jamaica has hit the 300,000 visitor mark post Hurricane Melissa, to which Minister of Tourism, Hon. Edmund Bartlett, attributed the sector’s recovery strategy.

Bartlett has also confirmed that Jamaica has met its target of restoring tourism operations by December 15, marking a turnaround six weeks after the storm.

“Our recovery has exceeded expectations,” said Bartlett. “Jamaica is not just back; we are stronger, more resilient and more committed than ever to delivering the authentic Jamaican experience our visitors know and love.”

“The dedication of our tourism workers, many of whom were personally affected by the hurricane, exemplifies the true spirit of Jamaica. This has truly been a collaborative effort. Hotels, attractions, transportation providers and government agencies have worked around the clock to ensure that Jamaica is ready to welcome our guests.”

“Every visitor who chooses Jamaica during this time directly supports the rebuilding of communities and the restoration of livelihoods,” said Bartlett.

“The best way to support Jamaica is to visit Jamaica,” said Donovan White, director of tourism. “We are ready to deliver unforgettable experiences while showcasing the incredible strength and hospitality of the Jamaican people.”

The board said in a press release that tourism accounts for over 30 percent of Jamaica’s GDP and supports approximately a third of the island’s jobs.

Jamaica received 4.3 million visitors in 2024, and tourism officials remain confident in a full recovery by December 2026.