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Viking: Already 70% Booked for 2026

  • November 20, 2025
Viking Ship in Milwaukee

Viking is already 70 percent booked for 2026 as of November 2, according to CEO Torstein Hagen, speaking on the company’s third quarter earnings call.

“We continue to see strong momentum. As of November 2, 2025, and for our core products, 96 percent of our 2025 capacity was sold when 70 percent of our 2026 capacity was already booked too,” Hagen said.

“I believe that this reflects the strength of the Viking brand, the resilience of our target customers and the appeal of our destination-focused products. As we continue to grow our fleet, this forward visibility gives us confidence in our trajectory and in our ability to deliver long-term value to all stakeholders.”

Hagen called it a good position to be in, with core product capacity increasing by 9 percent.

“We are already 70 percent booked with $4.9 billion of advanced bookings. This is 14 percent higher than the 2025 season at the same point in time for 2024,” he said.

“Overall, we have sold 95 percent of the capacity passenger cruise days for the year, which is an increase of 18 percent. Advanced bookings are 29 percent higher than they were at the same point last year, and rates have remained very strong.”

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