Azamara Cruises has announced the launch of its 2025 Travel Advisor Celebration. From September 1 through October 31, Azamara will recognize and reward its travel advisors with tools, incentives and rewards.

“At Azamara Cruises, travel advisors are the driving force behind our continued growth,” said Michelle Lardizabal, chief sales officer, North America, at Azamara.

“Their expertise, passion and dedication shape the Azamara experience. With initiatives like the Azamara World Academy, our new Destination Immersion training, and expanded commission opportunities, we’re proud to honor their contributions and empower their ongoing success with meaningful rewards and resources,” added Lardizabal.

As part of the festivities, Azamara announced the newest Azamara World Academy chapter: Destination Immersion. The training empowers advisors to showcase Azamara’s signature experiences, such as longer stays, deeper cultural connections and curated excursions.

Highlights from the chapter include:

• Destination Expansion: Azamara’s expansion from six to 22 experiences, including the Monaco Grand Prix and British Open
• Elevated Excursions: Guests can select from over 13,500 shore experiences, with 246 evening and overnight options to “Own the Night”
• Onboard Cultural Engagements: Advisors will be the first to learn about 34 new AzAmazing Evenings and Stories Under the Stars featuring Destination Speakers, and
• Authentic Local Cuisine: 150 new regional entrées, 21 local beers and Destination Showcase, a poolside celebration of cuisine and culture.

To thank advisors for their dedication and partnership, the company said it is offering a range of exclusive rewards for those who complete all five Azamara World Academy chapters.

Rewards include:

• Earning up to $1,000 in bonus commission on any new FIT bookings made through October 31
• A chance to win an Azamara cruise after completing the Destination Immersion chapter and then selling 1 Azamara cruise
• Receiving up to 11 CLIA Credits when completing all Azamara World Academy Chapters
• Checking out Azamara’s Travel Partner Alliance Facebook page and answering a weekly question to win a prize
• The first 100 to graduate from the Destination Immersion chapter receiving a commemorative pin, and
• Earning Double Group Amenity Points through the end of October on new affinity groups booked during the Azamara Travel Advisor Celebration.