After announcing its 2024 FAM trip program earlier this year, Ambassador Cruise Line welcomed 12 travel agents onboard the Ambience last month to experience the ship and explore Norway’s fjordlands, according to a press release.
Departing from the London Cruise Terminal on Sunday, July 14, the eight-night sailing was hosted by Deputy Head of Trade Karen Cameron and Business Development Manager for Groups Alan Rennie. The agents experienced the ‘warmest welcome at sea’ from the cruise line.
Cameron said: “We appreciate all the incredible work our key agent partners do for us, therefore we wanted to showcase our thanks by inviting them onboard Ambience, our first lady of the sea. Agents were educated about our unique product and shown the best of what Ambassador has to offer. Our team had a great time showcasing our offering to our agent friends as they ‘enjoyed themselves’ on this unique Ambassador sailing.”
The itinerary included stops at Haugesund, Geiranger, Olden, Flam and Bergen. Guests had the chance to explore Ambience’s cuisine, the onboard entertainment and experience the available destination excursions.
Representatives from Hays Travel, Ponders Travel, IGLU, Newmarket Holidays, East of England Co-op, Midcounties Co-op, YHB, Premier Travel, and Club Voyages attended the trip.
Places on this FAM trip were initially offered to the cruise line’s key agent partners. Over 60 agent partners will be invited onboard the Ambience and Ambition between July and September this year as part of the cruise line’s ongoing trade engagement efforts.
