Ambassador Cruise Line announced a new multi-year partnership with the London Stadium, which will promote the cruise line across the venue’s calendar of events including Premier League football, Major League Baseball, International Athletics and World-Class Concerts, according to a company statement.
Gordon Nardini, CMO of Ambassador Cruise Line, said: “We are delighted to be named official partner of London Stadium, the iconic east London venue located a short distance from our home port of London Tilbury. As an up-and-coming, premium-value cruise line, the partnership offers us the perfect platform to showcase our brand to the many millions of people that pass through Queen Elizabeth Olympic Park every year.
“Ambassador Cruise Line shares the same values and community spirit as the London Stadium, and we look forward to working with them to support growth in the East End while providing exclusive offers and discounts to their members, fans and our fellow partners.”
The partnership between Ambassador Cruise Line and the London Stadium brings together two brands focused on building the best experience for heir guests.
Both Ambassador and London Stadium will promote the joint goal of improving sustainability in their operations, starting from the east London community to places around the world.
Graham Gilmore, CEO of London Stadium, said: “We pride ourselves on being at the heart of the community here in Queen Elizabeth Olympic Park, while delivering incredible moments for all those that attend our events.
“This partnership mirrors these values; locally based, with a global reach, providing special memories for their guests. We are incredibly excited to add Ambassador Cruise Line to our increasing roster of Stadium Partners and look forward to working closely with them on this journey.”