2018 World Cruise Sold Out for NYK’s Asuka II

After a three-year hiatus, the Asuka II will offer a world cruise in 2018, a 102-day voyage departing from Yokohama in March.

“It sold out on the day we opened bookings,” said Hiroshi Hattori, CEO of NYK Cruises. “The ship will be very full.”

Operating a world cruise for 20 consecutive years, NYK took a break after 2014 as Japanese passengers opted to stay closer to home.

Before the world cruise next spring, the 1990-built ship will spend 13 days in drydock in January, as the Japanese flag requirements require an annual drydocking.

Market Assessment

“The overall number of Japanese passengers cruising is not increasing dramatically even though there are now foreign cruise ships in the market,” said Hattori in an interview with Cruise Industry News.

The Asuka II competes locally against two single-ship local brands, and all three companies have been joined by Princess and Costa in recent years.

“We are targeting the luxury market,” he added. “For the foreign ships, their main market is the premium or mass market. There is no competition between us, although we do not know what will happen in the future.

“They are stimulating the cruise market, which is a good sign for us. It’s working very well,” Hattori continued. “They are spending a lot on marketing which will have good results for the Japanese lines.”

Read the full interview with Hiroshi Hattori in the Cruise Industry News Fall 2017 Quarterly Magazine.

For insight and in-depth analysis of the Asia-Pacific and Japanese cruise market, download the 2018 China Market Report.

About the 2018 China Market Report

The 2018 China Market Report by Cruise Industry News is the only resource covering the future trajectory of the Chinese and Asia-Pacific cruise industry, presenting the past, present and future in a concise 95-plus page PDF download.

It is the only forward looking and independently-researched data available on the Chinese cruise market.

Cruise Industry News profiles all the major cruise lines operating in Asia, from Carnival Corporation to Royal Caribbean and local operators.

In addition, there are discussions with leading Chinese travel agents about the charter model and pricing trends, port news and updates from across the region, and a look at the fleet of ships in Asia through 2027.

There is also exclusive analysis and statistics of the Asia-Pacific market going back to 1998 and supply projections through 2027, in addition to a break-down of Asia-Pacific and China by operator and market capacity. Click here to learn more.

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