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Costa and PortAventura World Sign Partnership Deal

  • May 11, 2016

A memorandum of understanding has been signed onboard the Costa Favolosa between Costa Cruises and PortAventura World, one of Europe’s most-visited amusement parks, according to Costa.

Under the agreement, guests arriving in Barcelona onboard Costa’s ships will have exclusive entry to the park where t Ferrari Land is due to open in 2017.

“ As an Italian company, we’re also especially delighted about the forthcoming opening of Ferrari Land, in itself an adrenaline-thumping theme park based on a brand that is an Italian icon synonymous worldwide with Italian excellence. This agreement simply confirms our constant commitment to innovate our product so as to offer our guests a vacation experience that is unique, memorable and unlike any other, increasing the value of our package and thus yielding additional benefits also for our commercial partners,” said Costa Cruises SVP WorldWide Sales Massimo Brancaleoni.   

“We consider the partnership with Costa Cruises as a perfect opportunity of synergy with a leading European company and one of the greatest exponents of Italian excellence. We are convinced that Costa Cruises philosophy combines perfectly with PortAventura World due to the fact that both companies are strongly focused on offering exclusive experiences with deep Mediterranean roots. We expect this partnership to be very profitable for both parts because it creates a unique combination for the family target that both companies share,” said PortAventura World General Manager Giovanni Cavalli.

The new Ferrari Land portion of the park will cover an area of 60,000-square-meters and feature a range of technology, including Europe’s tallest roller coaster.

Costa will make roughly 250 calls in Barcelona in 2017.

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