Fine service is all about listening. No one understands that better than MSC Cruises. That is why the acclaimed cruise leader has added two new pairs of ears to its highly-trained service teams.

All guests on the luxury MSC Cruises fleet are now offered the support of a dedicated Guest Relations Manager with a very special role, while guests on ships in the “Fantasia” class also receive their own Concierge.

The story behind the new Guest Relations Manager is typical of MSC Cruises’ passionately uncompromising approach. In its ongoing program to enhance all aspects of guest experiences, the company’s attentive customer support team noted that traditional service structures only become aware of certain disappointments after the fact, often only when a cruise is over. For example, they discovered in reviewing guest comment cards received at the end of each cruise that a guest traveling on their own would have liked to dine seated with other singles who spoke the same language or that arrangements had not been made for a guest’s special vegetarian menu.

MSC Cruises’ dedication to preventing this led it to create the new position of Guest Relations Manager to ensure similar problems could be attended to promptly, even when they have nothing do with MSC Cruises.

The Guest Relations Managers – who speak several languages fluently – are available throughout every cruise, providing a single point of contact and the reassurance of being empowered to handle any issue immediately.

What’s more, MSC Cruises has also enhanced the personal service on the magnificent new MSC Fantasia, which will be mirrored on its sister ship MSC Splendida, to be launched in July 2009.

Guests on these luxurious ships, the largest to be commissioned by a European ship owner, will now benefit from the services of their own Concierge, who will have all the skills and contacts to cater for even the most exotic requests, from private visits and exclusive bookings on shore to special events at sea. As a result, the most beautiful ship on the seas now offers by far the most beautiful service.

The new Concierges and Guest Relations Managers take MSC Cruises’ outstanding service even further into a class all its own, typical of the company’s passionate insistence that perfection is always achievable, so all guest can enjoy the cruise of their dreams.