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Celebrity Offers First Premium Cruise Travel Certificates

  • January 31, 2008

Celebrity Cruises has found a way to make it easy for companies to award employees, vendors and customers with a premium travel certificate. Celebrity is the first premium cruise line to offer individual incentive travel certificates for a range of sailings that include three-, four-, five- and seven-night cruises for two.

“For years, many leading incentive houses, corporate travel agencies and corporations have begged us to launch a certificate program so they could reward their employees and vendors with a premium cruise line gift. Our Individual Incentive Travel cruise gift certificates are the answer,” said Ron Gulaskey, Director of Corporate Sales and Charters, Celebrity Cruises.

Celebrity’s Individual Incentive Travel certificates are valid for a stateroom for two on cruises departing from many of the line’s gateways in North America or Puerto Rico. They can be purchased in any quantity well in advance of awarding them. This fixed-price system allows the purchaser to budget for the incentive certificates. Certificates are available at six levels, ranging from “Ultra Class,” which is valid for three-to-seven-night trips on Celebrity’s Solstice, Millennium and Century classes of ships, and boasts a mere two-week blackout period at the end of December, to “first rate,” which is valid for three-and-four-night sailings on Celebrity’s Millennium or Century classes of ships.

Businesses can use Celebrity’s Individual Incentive Travel certificates to reward employees, customers, business partners and vendors. The certificates can help provide recognition for achievement of targeted sales goals; motivation for non-sales goals such as productivity, safety, attendance or customer service objectives. They also can be valuable tools for realtors who wish to use them as a closing gift for homebuyers, or for car dealers who wish to use them in tandem with a sales promotion. The certificates also can be used as a tool to help stimulate donations to charities.

“When a company is looking for the ultimate in an individual award, the criteria they want include flexibility, cost-effectiveness, variety, ease of implementation, limited blackout dates, extended expiration dates and, of course, an outstanding experience for the recipient. Our program satisfies all of these criteria and more,” Gulaskey said. “We can even provide a customized cover letter that corporations can use to accompany a certificate.”

To book an awarded cruise, a recipient of an Individual Incentive Travel certificate simply calls Celebrity Cruises’ dedicated redemption service desk, saving corporate travel agencies and incentive planners the step of booking the travel on the recipient’s behalf. The recipient can choose from a variety of stateroom categories.

Celebrity Cruises’ new Individual Incentive Travel Cruise Gift Certificates are available for purchase and redemption in the United States. Celebrity Cruises is not responsible for lost or stolen certificates. For more information on this new certificate program, companies should visit www.celebritycorporatekit.com or call their incentive travel specialist.

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